In 1935, the "Wide Crown - WG" trademark was added. On the earliest figurines it was incised on the bottom of the base. This mark is known as the "Crown Mark".
Between 1935 and 1955 the company occasionally used a C inside a circle beside a W within a G mark, this was stamped or incised on the edge of the base.
When both of these markings are found together on one figurine, this is called the "Double Crown" mark.
From 1946 thru 1948, "Made in the US Zone Germany" was added.
In 1950 Goebel paid tribute to Sister Hummel and the trademark was changed to a bee flying high within a V. The name Hummel in German means bumblebee and the V stands for "Verkaufsgesellschat" or Distribution Company. This new mark was called the Full Bee and was used until 1955.
There are twelve variations of the Bee mark to be found on Goebel-produced M.I. Hummel items, but the differences between them are not considered particularly significant.
The Full Bee mark, also referred to as TMK-2 or abbreviated FB, is the first of the Bee marks to appear. The mark evolved over almost twenty years until the company began to modernize it. It is sometimes found in an incised circle.
Each major change is pictured at right but each of them are still considered to be the Full Bee (TMK-2).
The very large bee flying in the V remained until around 1956, when the bee was reduced in size and lowered into the V. It can be found incised, stamped in black or stamped in blue, in that order.
In 1960 the Stylized Bee was introduced. This new trademark was a bee with sharp angular wings, the wing tips are parallel with the top of the V.
The Stylized Bee, sometimes abbreviated as Sty-Bee, appeared in three basic forms through 1972. The first two are both classified as the Stylized Bee (TMK-3), but the third is considered a fourth step in the evolution, the Three Line Mark (TMK-4). This form of bumblebee was used one way or another until 1979.
A new trademark was introduced and ran concurrent with TMK-3. This new trademark looks the same as TMK-3, but now to the right of the V, the company added three lines of print which reads, © by Goebel, W. Goebel, W. Germany.
This trademark is known as the Three Line mark or TMK-4 and was used until 1972.
Developed and occasionally used as early as 1970, this major change is known by some collectors as the Last Bee mark as the next change in the trademark failed to incorporate any form of the V and Bee.
This time they started printing the name Goebel with the Stylized Bee and V above the name and positioned between the letters b and e. This new mark is better known as the "Last Bee Mark" and was used until 1979.
Generally the mark was placed under the glaze from 1972-1976 and is found placed over the glaze 1976-1979.
In 1979 a new trademark was introduced which is easy to distinguish. The Goebel name remained, but the company removed the Bee and V from above the name and added W. Germany under the name.
In conjunction with this change, the company instituted the practice of adding the date to the traditional artists mark after the artist finished painting the piece. Because the white overglaze pieces are usually unpainted, it would be reasonable to assume that the date is omitted on them.
This trademark is know as "The Missing Bee" or TMK-6 and was used until 1991.
In 1991 another trademark change was needed. The Goebel name and Germany remained and the W. was deleted. Also the original crown was added under the word Germany.
This mark is of historical import as this time the change was not only symbolic of the reunification of the two Germanies in the removal of West from the mark, but very significant in another way. The mark illustrated here is for exclusive use on Goebel products made from the paintings and drawings of M.I. Hummel. Other Goebel products will bear a different mark than that used on Hummel pieces.
New collector's sometimes confuse this mark as a tmk-1 Crown. This new trademark was used until the year 2000.
TMK-8 The Hummel Mark (2000-Today)
In 2000 the trademark was changed once more.
The only item that remains is the name Goebel, but they added a very large Bumblebee. This Bumblebee is to honor the memory of Sister Maria Innocentia Hummel.
This trademark is still being used today.
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